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(REF: 1684)  Busy Public House In Cheltenham Price Reduced
 
Seller Reference: 1684
B4S Reference: 23334
Asking Price: £35,000
Net Profit: £31,000
Sales Revenue: £253,758
Number of Staff: 3
Established For: 6  Years  0  Months
Ownership: Leasehold
Location: Cheltenham, Gloucestershire, United Kingdom
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Pubs For Sale in Cheltenham
  Business Summary   
  Business Details
The particular highlights of the business are:
- Ideally located concern offering excellent lifestyle.
- A well established business.
- Good loyal clientele.
- Fully equipped business with favorable lease terms (see below).
- Turnover in excess of £253,000 with a net profit of £31,000 (see financial summary below).
- A business with great potential which has not been exploited because the owner is relocating.
- Good loyal well trained staff.
- An easily run operation with spacious living accommodation.
- A good first time buyers business.

History
Phoenix Business Transfer Agents are delighted to place onto the market this Busy Public House which has been established since 2005. The business has been in the hands of the current owner since inception and now wishes to sell due to relocating.

Services
This very good business opportunity provides wines, spirits, beers, soft drinks, bar meals, darts and pool teams.

Staffing
The concern employs 3 part-time members of staff.

Owners Role
The owner’s role is hands on.

Marketing
The owner has not recently done any marketing as the business is well known.

Competition
As far as competition is concerned there is another public house close by.

Market
The client base consists of locals and passing trade.


Opportunities
The concern has huge potential. In particular the turnover and profits can be increased by:
• Increasing the marketing activity with local and internet advertising.
• Increasing the opening hours to include possible later closing times.
• Becoming more efficient with staffing levels.
• Working more hands on hours and saving on wages.
• With the introduction of a website and e-commerce.

Training and Handover
The owner would be available for an extensive training and handover period for the benefit of the new owners if required. The owner would also be happy for an on the job observation period to assess the business prior to offers being made.

Property Details
The property is detached and is approximately …….. ft x ……. ft. The front is branded with an attractive brick finish. There is a CCTV system. The main customer service area is tiled. It is very well presented and is very conveniently laid out.

There are customer toilets. There is a toilet, staff facilities and a fully equipped kitchen.

Second Floor
On the second floor there are 3 bedrooms, lounge, kitchen and a bathroom.

External
To the rear is a large garden.

Equipment with sale
All fixtures, fittings and equipment are included in the sale price and are valued at £2,500.

Financial Details
The present turnover is £253,758 pa with a gross profit of £131,714 and a net profit of £31,000. The wages are £…... The present value of the stock is £2,500.
The potential turnover of the business within the next 2 years is forecast to reach £507,000 given the changes that are required to be made to the business. Full financial disclosure is available on request after viewings and the signing of a confidentiality agreement.
Please note Phoenix do not guarantee the accuracy of these figures which are in many cases estimated and are not verified. Please do not rely on the accuracy of these figures and seek professional help before making any offers. Phoenix will not be held liable for any inaccuracies in these figures or any other statements contained in relation to this business.

  Property Information   
  Property: Leasehold
 
  Lease Terms: The original length of the lease was 20 years with 20 years remaining. The rent is £26,325 pa with a review in 3 years. The rates are £TBC.
 
  Current Rent: 26,325 pa
 
  Living Accommodation: Yes
 
  Details of Accommodation: On the second floor there are 3 bedrooms, lounge, kitchen and a bathroom.
 
  Location: - Situated in Cheltenham area of Gloucestershire.
- Prominent location on main arterial road.
- Excellent parking facilities nearby.
- Surrounded by well populated residential area.
- High levels of passing trade.
- Good volumes of traffic and pedestrian flow.
- Commercially thriving area.
  Competition   
  As far as competition is concerned there is another public house close by.
  Growth Potential   
  The concern has huge potential. In particular the turnover and profits can be increased by:
• Increasing the marketing activity with local and internet advertising.
• Increasing the opening hours to include possible later closing times.
• Becoming more efficient with staffing levels.
• Working more hands on hours and saving on wages.
• With the introduction of a website and e-commerce.
  Support and Training Offered   
  The owner would be available for an extensive training and handover period for the benefit of the new owners if required. The owner would also be happy for an on the job observation period to assess the business prior to offers being made.
  Reason for Selling   
  Owner wishes to sell due to relocating.
  Other Details   
  Is this a home-based business? No
  Can this business be relocated? No
  Is this business part of a franchise? No
  Summary of Business Hours   
  Monday to Thursday: 12.00 am – 11.00 pm.
Friday & Sunday: 12:00 am – 12:00 pm.
  Summary of Staffing   
  The concern employs 3 part-time members of staff.





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